What to see in France

La Baule camping, a top-of-the-range resort within tent's reach

Voiles au large de la Baule
Voiles au large de la Baule

 

Long regarded as a chic jewel on the Atlantic coast, La Baule conjures up images of Belle Époque villas, grand hotels and elegant beaches. But behind this refined image, another way of discovering the resort is emerging: camping. More accessible, closer to nature, this form of accommodation is attracting a clientele looking for authenticity without sacrificing comfort. Here's a look at a different way of enjoying a holiday.

Located in Loire-Atlantique, in the Pays de la Loire region, La Baule-Escoublac appeals to camping enthusiasts because of its exceptional setting. Its bay, listed as one of the most beautiful in the world, stretches over 9 kilometres and boasts the largest fine sandy beach in Europe. The campsites at La Baule-Escoublac, renowned for their comfort and modern facilities, are the ideal starting point for discovering this jewel of the Atlantic coast. Set between sea and forest, this popular destination offers a unique experience for a successful outdoor holiday.

What are the best campsites in and around La Baule?

4-star campsites by the sea

The premium establishments in La Baule-Escoublac offer unique experience thanks to their sophisticated water parks. Heated pools, sensational slides and wellness areas with saunas delight young and old alike.

These luxury accommodations feature ultra-modern air-conditioned mobile homes with spacious terraces. Less than 500 metres from the waves, these havens of peace combine luxury and nature.

Top-of-the-range services include supervised sports activities, a mini farm for children and themed evenings. This privileged location means you can alternate lazing on the beach with the entertainment of the city centre, which is just a few minutes away by bike.

In the heart of La Baule, the Village camping La Roseraie **** covers 6 hectares of lush greenery. Its family atmosphere and spacious pitches appeal to holidaymakers looking for authenticity. Children will love the modern playground and multi-sports campground.

Just 2.5 km from the beaches, L'Eden Caravaning **** offers a unique experience in a 5-hectare park. What makes it special? An original entertainment programme combining aquagym classes, table tennis and inflatable structures. Cycling enthusiasts can hire bikes to explore the surrounding area.

Both establishments offer privileged access to the shops in the town centre, while preserving a peaceful atmosphere under the maritime pines.

 

Camping Eden Caravaning **** in La Baule-Escoublac
Camping Eden Caravaning **** in La Baule-Escoublac © CampingFrance

The Ajoncs d'Or campsite and its water park

Nestling in a green setting in La Baule-Escoublac, Les Ajoncs d'Or campsite **** and its pool complex impresses with its four giant waterslide lanes culminating at a height of 9 metres. The 152-metre slides guarantee thrills for slide lovers.

The indoor heated pool, with its removable roof, is perfect for swimming whatever the weather. A safe paddling pool delights the little ones, while adults enjoy water polo and aquagym sessions.

The campsite is set in wooded grounds with modern facilities including a bowling green, table tennis tables and a playground. The 220 pitches are equipped with comfortable mobile homes, some of which can sleep up to 12 people in their 6 bedrooms.

Camping Les Ollivaud, a haven of peace open all year round

Just 4.5 kilometres from the beaches, Les Ollivaud *** campsite welcomes travellers looking for peace and quiet in lush green surroundings. What makes it special is that it is open all year round, so you can enjoy the region in all seasons.

The site has a heated swimming pool with a whirlpool bath, making bathing a pleasure even outside the summer season. Children will love the four water slides and the wild river, while sports enthusiasts will love the multi-sports campground for lively games.

In this peaceful setting, holidaymakers enjoy spacious pitches and comfortable accommodation, perfectly integrated into a wooded park. Its privileged location, between La Baule and Pornichet, makes it easy to discover the treasures of the Atlantic coast.

Campsites near La Baule (Guérande and Pouliguen)

The Domaine de Léveno **** in Guérande is set in a magnificent 21-hectare park planted with trees. Located just 6 km from the beaches of La Baule, this genuine holiday club boasts an exceptional water park with a wave pool, giant slides and bubble bath. Families will particularly appreciate the playground, mini-farm, mini-train and daily entertainment. Ideally situated between the salt marshes, the medieval town and the Brière Regional Park, the campsite offers comfortable accommodation and spacious pitchemage

 Pouliguen Canal Port

Pouliguen Canal Port
© iStock

Cheaper camping in Loire-Atlantique

Les Mouettes ** municipal campsite in Le Pouliguen offers 200 grassy pitches bordered by hedges in a green setting. Located 800 metres from the beach and the town centre, it has a peaceful, family atmosphere. Holidaymakers benefit from a play area with slide, heated sanitary facilities and practical amenities such as laundry. Its strategic location, 1.2 km from the station and 500 metres from the bus stop, makes it an ideal base for exploring the region without a car.

A campsite between the ocean and the salt marshes

Just a few minutes from the ramparts of Guérande, Camping de l'Étang du Pays Blanc **** is strategically located between the ocean and the salt marshes. Holidaymakers will appreciate its direct access to the cycle paths leading to the beaches.

Along the coast, Pornichet offers some remarkable establishments such as Camping Les Forges, a family site just 3 kilometres from the waves. Its volleyball campground and outdoor pool will delight sports enthusiasts.

To discover all the accommodation in the area, see our full selection of campsites in Loire-Atlantique.

What are the treasures of La Baule?

The most beautiful bay in Europe on your doorstep

Listed as one of the most beautiful bays in the world, La Baule stretches for 9 kilometres along a ribbon of fine sand. This exceptional beach forms a perfect crescent between Pornichet and Le Pouliguen, offering an ideal campground for sea lovers.

Europe's longest beach 9 km
Europe's longest beach 9 km © iStock

Horse riding on the beach and the tourist train

Horse-riding enthusiasts will love the horse rides at sunrise, a magical moment when the bay is decked out in pastel colours. La Baule's little train takes you along this unique panorama while you discover the characteristic seaside architecture.

Sunrise on the beach at La Baule
Sunrise on the beach at La Baule © iStock

The market, a local institution

The central market, a veritable local institution, enlivens the heart of the resort with its colourful stalls and local produce. An authentic experience that perfectly complements the seaside pleasures of this exceptional destination.

The Parc des Dryades, a green setting

Just a stone's throw from the town centre, the Parc des Dryades is a 25,000 m² green setting where more than 300 trees and 20,000 plants flourish. This public garden, inaugurated in 1923, is a harmonious blend of maritime pines, palm trees and exotic species. Families will particularly enjoy its modern playground, while its 1,400-seat amphitheatre hosts summer festivities such as the famous Dryadestivales. The shaded walkways and landscaped areas, dotted with Japanese-inspired decorative elements, invite you to relax and contemplate. Picnic tables have been set up on the main mound to make the most of this haven of peace in the heart of La Baule.

The Escoublac forest, unspoilt nature and sporting activities

On the second highest coastal dune in France, the Escoublac forest unfurls its 47 hectares of unspoilt nature. This remarkable pine forest is home to a 1,350-metre fitness trail punctuated by 40 sports workshops, perfect for an outdoor fitness session.

Sports enthusiasts will love the 7.5 kilometres of bridle paths, while walkers will discover the local botanical wealth: acacias, hawthorns and alders mingle with maritime pines. A signposted path leads to the Calvary Cross, a reminder of the ancient village of Escoublac, which was swallowed up by the sands.

Equipped picnic areas dot the boulevard de Cacqueray, creating friendly spaces for family nature breaks.

La Baule beach and sporting activities
La Baule beach and sporting activities© iStock

 

 

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